Distinguished Work of Master Artisans by Michelangelo Foundation – The criteria for excellence in craftsmanship were first described in The Master’s Touch, authored by Alberto Cavalli and researchers Giuditta Comerci and Giovanna Marchello from Michelangelo Foundation. This groundbreaking study lays a foundation for a common language to describe the distinguished work of master artisans everywhere, and suggests a framework for its assessment that can be refined over time. The criteria evolved through systematic research and analysis of terminology, legislation and public opinion, and interviews with master artisans that root the criteria in lived experience, affirming and enhancing their relevance.
Alberto Cavalli is an Executive Director of the Michelangelo Foundation for Creativity and Craftsmanship and Director of the Fondazione Cologni dei Mestieri d’Arte. He is also a lecturer at the Politecnico University in Milan and a visiting professor at the Creative Academy where, in addition to teaching, he runs seminars on the artistic crafts. Cavalli is a member of the jury of the prestigious Prix Liliane Bettencourt pour l’Intelligence de la main, an award granted by the Fondation Bettencourt Schueller in France, and he has also contributed his expertise to the activities of the Paris-based Centre du luxe et de la création.
Giuditta Comerci is a researcher, cultural events curator and a subject expert for the Bellezza Italiana Chair at the Politecnico University in Milan. She is also the president of the Associazione Noema, dedicated to the study and promotion of musical culture.
Giovanna Marchello is a business development and licensing specialist in the fashion and luxury goods industry. She has written extensively about luxury goods for the Russian monthly Kak potratit and oversees cultural projects related to the artistic crafts.
One of the only events in the world bringing together the creative minds, designers, makers, and brands, to discuss what’s next in the Luxury Design World. This event will bring you a new perspective, and the most innovative practices of the luxury and design industries as the major players in the growth and elevation of Craftsmanship.
Taking place in a city renowned for its craftsmanship heritage, Oporto, Portugal, the two-day event will present an outstanding line-up of keynote speakers to provide a lively debate and informed conversation for those who seek to be at the forefront of the Luxury Design field.
The opening event was at Pavilhão Multiusos de Gondomar, designed by Pritzker Winners, Architect Álvaro Siza Vieira, on the 20th of June with the live showcase by master artisans of azulejo, wood and other ancient crafts. Gondomar was the perfect place to host the 1st Edition of this Luxury Design & Craftsmanship Summit, because it’s a city known for its love and devotion to craftsmanship, mainly in the jewelry industry with a special kind of love and attention for the traditional art of creating stunning jewelry pieces in filigree.
The first panel dedicated to The Value of Craftsmanship for the Luxury World showcased real case studies that translate the meaning of exclusivity and authenticity. This day was closed by Gondomar’s Mayor, Marco Martins with a Port of Honor.
On the second day, on the 21st of June, two panels were presented: “Design as a Driving force for Local Craftsmanship”, a closer look into the rise of the Designer-Maker, a journey from the past towards a new cultural progress to promote creativity and innovation, while respecting traditions and safeguarding heritage. The closing panel was “Luxury Branding: The Behind the Scenes Story” and it will debate the connexion between the heritage techniques and its usage for the most recent marketing campaigns of leading luxury business brands.
During this two-day event, the craftsmanship was be discussed with a new approach and dimension. There was a reflection of the dynamic and digital world where craftsmanship serves as a tool for design brands and other arts.
The following Speakers were at the event: Michaelangelo Foundation, an international non-profit entity that celebrates and preserves master craftsmanship and strengthens its connection to the world of design; Fundação Ricardo Espírito Santo Silva, a foundation created with the objective of protecting and disseminating the Portuguese Decorative Arts and the handicrafts related to them; Luís Onofre, designer of luxury shoes and accessories and President of APICCAPS; Vista Alegre, the oldest porcelain factory in the Iberian Peninsula; Topázio, a Portuguese company with more than 140 years of history, expert in the creation and production of unique designed hand-carved silver; Boca do Lobo, Portuguese brand of furniture-art design recognized for its unique and innovative design always hand-worked.
This event is organized in association with Thinkers & Makers Foundation, whose mission is to celebrate and honor the craftsmanshipand every single person who creates soulful pieces with their own hands. According to the organization, “A unique new Summit dedicated to exploring the increasingly crucial nexus between luxury and craftsmanship as essential components to inject a new verve into the design world.”For a more detailed conference program and more specific information about this event, please visit the official website at http://designandcraftsmanship.com
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